Salts and Suits kindle òDownload ↠ Phil Jarratt

book Salts and Suits

Salts and Suits kindle ò Download ↠ Phil Jarratt ´ [Epub] ➞ Salts and Suits ➣ Phil Jarratt – Goproled.co.uk Salts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry surviving wipe outsSalts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry surviving wipe outs drug busts rip offs recessions and the constant pressure to act and dress like grown ups Still the darlings of Wall Street despite recent downturns surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool and that's a hell of a balancing act Drawing onthan 200 interviews with industry figures and the idiosyncratic founders of the leading brands Phil Jarratt details the long and bloody battle between the salts' and the suits' to control the industry as it hit the radar screens of the broader youth market Tracing the development of surf's biggest brands as they emerged from sleepy beach towns on both sides of the Pacific he paints a compelling picture of the free wheeling hedonistic lifestyle that gave birth to a multi billion dollar industry almost in spite of itself Salts and Suits is an inspiring and often hilarious account of surfing's long ride from Beach Boulevard to Wall Street The beach bum entrepreneurs who started it all characters like Claw' Warbrick Brian Singer Duke Boyd Jeff Hakman Bob McKnight Jim Jenks Alan Green Greasy' Merchant and Jack O'Neill are still involved some are mega millionaires some just struggling by while others milk their creations This book tells their stories butimportantly it tells the story of how in business passion can sometimes trump conventional wisdom and the heart can overrule the head For anyone in fashion a great readIf you're interested in the business of surf a must read

pdf Ë Salts and Suits  Phil Jarratt

Salts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry surviving wipe outs drug busts rip offs recessions and the constant pressure to act and dress like grown ups Still the darlings of Wall Street despite recent downturns surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool and that's a hell of a balancing act Drawing onthan 200 interviews with industry figures and the idiosyncratic founders of the leading brands Phil Jarratt details the long and bloody battle between the salts' and the suits' to control the industry as it hit the radar screens of the broader youth market Tracing the development of surf's biggest brands as they emerged from sleepy beach towns on both sides of the Pacific he paints a compelling picture of the free wheeling hedonistic lifestyle that gave birth to a multi billion dollar industry almost in spite of itself Salts and Suits is an inspiring and often hilarious account of surfing's long ride from Beach Boulevard to Wall Street The beach bum entrepreneurs who started it all characters like Claw' Warbrick Brian Singer Duke Boyd Jeff Hakman Bob McKnight Jim Jenks Alan Green Greasy' Merchant and Jack O'Neill are still involved some are mega millionaires some just struggling by while others milk their creations This book tells their stories butimportantly it tells the story of how in business passion can sometimes trump conventional wisdom and the heart can overrule the head If you are interested in the truthful inner workings of the surfing industry this book is the book for youIt also is a great book for truthful surfing history going back to when it all startedSalts and Suits does an excellent job of not just focusing on uiksilver but also paying attention to all the other top companies around uiksilver that were having similar growth problems and some short term successOne very important lesson learned from reading this book is that once companies go public greed definitely enters the euation There is never enough money Those who surf know how soulful surfing is or can be but once greed enters into the euation the soul is all but lost

Phil Jarratt  Salts and Suits reader

Salts and SuitsSalts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry surviving wipe outs drug busts rip offs recessions and the constant pressure to act and dress like grown ups Still the darlings of Wall Street despite recent downturns surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool and that's a hell of a balancing act Drawing onthan 200 interviews with industry figures and the idiosyncratic founders of the leading brands Phil Jarratt details the long and bloody battle between the salts' and the suits' to control the industry as it hit the radar screens of the broader youth market Tracing the development of surf's biggest brands as they emerged from sleepy beach towns on both sides of the Pacific he paints a compelling picture of the free wheeling hedonistic lifestyle that gave birth to a multi billion dollar industry almost in spite of itself Salts and Suits is an inspiring and often hilarious account of surfing's long ride from Beach Boulevard to Wall Street The beach bum entrepreneurs who started it all characters like Claw' Warbrick Brian Singer Duke Boyd Jeff Hakman Bob McKnight Jim Jenks Alan Green Greasy' Merchant and Jack O'Neill are still involved some are mega millionaires some just struggling by while others milk their creations This book tells their stories butimportantly it tells the story of how in business passion can sometimes trump conventional wisdom and the heart can overrule the head I had looked for this book as a Kindle edition as soon as I saw it in the stores in Melbourne Fascinated by the ethos and success of the 'anti establishment' I looked forward to reading itTo say it's disappointing is kind The structure of the chapters is turgid the prose leads you to daydream and there is little to capture the balls out attitude of the success of some of the key brands I wanted to finish it as a commitment to the price I'd paid not to the uality of the writingA shame because this could have been jazzed up a bit to make it a fun ride through the heyday of surfing instead it became a bit of a complicated tale that hopped around and didn't leave me with a real comprehension of the struggle Almost as dry as an academic text to boot